How do I target ads to specific forums?

[ski diva]

I know how to get an ad to appear at the top of the page of each forum. Right now I have the same ad appearing for each one. But I'd like to make it so that the ads are forum specific. For example, if I have a forum on "Decorating," I'd like to have an ad that's relevant to that. Or if I have a forum on "Gardening," there'd likewise be an appropriate ad.

Can anyone help?

[Dismounted]

Are you using any ad provider?

[ski diva]

Yes, I'm using OpenAds.

[Dismounted]

It should automatically display relevant ads. Or am I wrong?

[ski diva]

I'm trying to target specific ads to show in specific forums. For example, I'd like to have ads about "gardening" appear in the "gardening" forum, or ads about "decorating" in the decorating forum. So it wouldn't be the same ad appearing in all the forums.

I'm not sure how to do that (I'm new at Openads), so if you can tell me how, it'd be very much appreciated.

[Dismounted]

If it's like AdSense, it would automatically pick up keywords from the page.

[ski diva]

I don't think it does that. Openads works by establishing zones and then linking ads by keywords to each zone. I can set up a zone for "forums" in general," but I can't figure out how to do this for each specific forum.

[Dismounted]

In the ad code, does it have a place to put the "zone"?

[ski diva]

Yes.

Here's an example of the code:

<script language='JavaScript' type='text/javascript' src='http://www.XXXXXX.com/openads/adx.js'></script>
<script language='JavaScript' type='text/javascript'>
<!--
if (!document.phpAds_used) document.phpAds_used = ',';
phpAds_random = new String (Math.random()); phpAds_random = phpAds_random.substring(2,11);

document.write ("<" + "script language='JavaScript' type='text/javascript' src='");
document.write ("http://www.XXXXX.com/openads/adjs.php?n=" + phpAds_random);
document.write ("&amp;what=zone:3");
document.write ("&amp;exclude=" + document.phpAds_used);
if (document.referrer)
document.write ("&amp;referer=" + escape(document.referrer));
document.write ("'><" + "/script>");
//-->
</script><noscript><a href='http://www.XXXXX.com/openads/adclick.php?n=a6bd937f' target='_blank'><img src='http://www.XXXXX.com/openads/adview.php?what=zone:3&amp;n=a6bd937f' border='0' alt=''></a></noscript>

[tobybird]

Have you looked through the Openads forum? I just found this... Is this what you are wanting to accomplish?

Howto: Using Keywords For Banner Selection Discussion

What about the following:

I want to show the selected banners on the pages, on which there is a specific text.

Example: The word "Marketing" is mentioned on the page
I want those banners shown, which have "Marketing" in keyword.

Is this possible?

No, this is contextual advertising, that's not supported by OpenAds. It is a very difficult process to filter out key words and use those to drive the ads. Google are good at that, they call it Adsense.