Jelsoft hasn't lied. vBulletin is a trademark, it is not a registered trademark. In the United States and the United Kingdom, you do not have to register a trademark for it to be valid. You only have to use. A registered trademark on the other hand has more enforcement value behind it. Being from another country Floris might not know this and his statements are a case of not investigating further before posting.
Personally, I think all the names with vBulletin in them, including vbulletin-fans.xxx et al., are confusing to the customer and should be shut down. They produce commercial instability in the marketplace and diminish the value of the vBulletin brand. Until trademark registration has been followed through with though, it can be difficult to do so though. And yes, I do realize that I own a vBulletin domain for a particular project.
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