You can do it with BBCode if you are not bothered about the image height or width being adjusted accordingly.
Enter this as your replacement:
Code:
<img src="{param}" width="{option}" />{param}:</a>
Then further down, select yes on:
Use {option}
Then when you use your BBCode, enter something like:
Code:
[imgW=100]http://4.bp.blogspot.com/-JOqxgp-ZWe0/U3BtyEQlEiI/AAAAAAAAOfg/Doq6Q2MwIKA/s1600/google-logo-874x288.png[/imgW]
This will then keep your image 100px wide, and auto adjust the height to match.