[itsjustcarlos]

Thanks TBWorld,
I'll check those out, the articles, specifically I was looking for what I could reference with the {vb: } programming language (for lack of a better word).

With your example, i was able to figure part of it out:
<script>
var name = document.getElementById("vbName").innerHTML;
var email = document.getElementById("vbEmail").innerHTML;
$zopim.livechat.setName(name);
$zopim.livechat.setEmail(email);
$zopim.livechat.addTags('Subscription_Plan');
</script>

Now, I'm just stuck trying to only pop the window based on a usergroup or custom field.

Think it's this: <if condition="is_member_of($vbulletin->userinfo, 1, 2, 3)"></if>

Need to catch my train so i'll test it later

Thanks in advance