I am not as up to date on SEO stuff as I probably should be. But I understand the basics, and can normally use facts/articles to back other things up. I do listen to people who I know are good in the field and try to parrot their information.
But, in relation to the topic at hand, this has been this way for a while now.
The links have to be "natural".
Just as an example, if I had an addon on dbtech, and I linked to their site, from my site, and they linked back to me, that'd be natural.
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