There are various banner rotator mods you can install and VBulletin has built in "Ad Location" templates where you can easily add/edit/remove ad HTML codes and they will show up in the specified locations. For your right side ad I'd guess the way to do it would be with a custom template and you'd add that to your existing templates- are you sure you're going to use VB3.x? 4.x is the newest version and has a sidebar built in... just curious before I get into too much detail... I actually would recommend vb 3.8 over 4.0 but many would not.
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