Most artists with quality work do see this effect. Their work becomes more scarce and can never be replaced. Michael Jackson's record sales this year will probably outstrip many previous years. Officially licensed merchandise is through the roof. And more.
For this movie, Sony is going to make a killing. They are already hyping it up and it will only be in theaters for 2 weeks. Distribution costs are high in the theater business but a limited and anticipated engagement like this will have theater companies snatching up prints to get it on as many screens as possible in a period of the year when ticket sales are usually lackluster. 5,000-6,000 screens in the United States, probably sold out 10 out of 14 days and then it is gone. It will be a major blockbuster hit. Could be one of the largest grossing movies in the U.S. this year.
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