[alloly]

the two questions are related to each other ,
yes you can make this

step #1 : get an easy-expanded header like this one

http://i44.tinypic.com/jrfms1.png

Step #2 : break into three slices

Main Logo : http://i42.tinypic.com/x2l7vs.png
Slogan : http://i39.tinypic.com/246kydw.png
Repeated Background : http://i39.tinypic.com/sdi5id.png

Step #3 : the code

<table width="100%" border="0" height="200" cellspacing="0" cellpadding="0" 

style="background:url(testbg.png) repeat-x">
  <tr>
    <td width="264"><img src="test1.png" border="0" /></td>
    <td align="center">
        <div align="center">
            <img src="Put_Ur_Ads_Here.png" border="0" />
        </div>
    </td>
    <td width="254" align="right"><img src="test2.png" border="0" /></td>
  </tr>
</table>

I made a table with background testbg.png "the repeated background"
with 3 cells
the first cell for the main Logo
second for the ads
third for the Slogan

thats all

I think you know the idea now ,

to know more about tables : http://www.w3schools.com/html/html_tables.asp