I think we're talking about two different things here.
What I'm interested in creating is an interface within a forum to navigate and search for coupons/coupon codes, much like a coupon site, where your loyal forum readers can turn to when shopping at national online merchants (Macy's, Dell, HP, Amazon, etc.).
Our business would provide the coupons into the coupon engine and pay forum owners on a CPA (cost per acquisition) basis. In other words, everytime someone buys something by using a coupon in your forum, you make a % of the sale.
You make money, you fund your forum (potentially to the point of profit), and your readers feel good for having found a way to support the site.
This is an alternative to banner advertising, Google adSense and any other method used for monetizing a forum's membership and general traffic.
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