actually, your site "masalaboard" is filled with banners, images, and redirects... this is far from being the best solution when you want to have a light site...
drop all the advertisement, your site will load faster and your html codes will be smaller to download and cut some bandwidth too... also, remember that it is not always because your site is heavy but because the connection between your visitors and the website... if because of all your banners the connection is not closed, the server usage will raise... that's what i faced when i visited your site...
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