Massive sites with thousands of members didn't become that way in a month... or even a year... it takes a lot of work, a lot of research, and a lot of patience.
The posts above pretty much give valid suggestions on how to do it in a logistical way. But in my experience, the way you interact with your members, as well as the content you have available on your forum, contributes greatly to return visits and "referrals" ...
The thing that's gonna make your site more successful is the return visits, not the first-time/one-time guests, which is what most of the suggestions above will undoubtedly deliver.
I've seen forums with just over 10,000 members have a more active user base than a forum with 100,000+ members...
- T
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