: shrug :
It doesn't really look like it would be a food site. The colors are cold, and non-appetizing.
I find it really really weird to use vBulletin as a CMS.. And not having photos on the recipes doesn't keep my attention long enough to stick around.
What does your site offer that
www.epicurious.com doesn't, and why should people use yours over the competition?
I may sound like I'm being picky, but trust me, this is going to be the opinion of the majority of your visitors.