[Shane]

Data that is gathered is complied live compared to Google Analytics and Quantcast where you have to wait after a certain time to see your results. You can't also actively track to see where users are going in your site (forum in our case) in and out and their patterns.

When I am logged in I can watch one user go from the main page, reply to a post, read a thread and go off to another site, then come right back and do something else. It's really something else. Once I get a code for another one of my sites, it's going to help a lot because the site is so huge I want to be able to see how people navigate around the site, as most of them are visitors.