Have you looked through the Openads forum? I just found this... Is this what you are wanting to accomplish?
Howto: Using Keywords For Banner Selection Discussion
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What about the following:
I want to show the selected banners on the pages, on which there is a specific text.
Example: The word "Marketing" is mentioned on the page
I want those banners shown, which have "Marketing" in keyword.
Is this possible?
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No, this is contextual advertising, that's not supported by OpenAds. It is a very difficult process to filter out key words and use those to drive the ads. Google are good at that, they call it Adsense.
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