mmmmm until yesterday it worked without a problem, now it doesnt.
Looking at the code @ alexa.com I found that now, they use a premium tool for displaying this type of that on your/my site.
Code:
<span class="body"> Traffic Rank for SITE.COM:</span><span class="descBold"> <!--Did you know? Alexa offers this data programmatically. Visit http://aws.amazon.com/awis for more information about the Alexa Web Information Service.--><NOSCRIPT><span class="gray small">JavaScript Required.</span></NOSCRIPT>
<SCRIPT>
document.write(String.fromCharCode(33+16,34+16,30+14,38+19,40+20,56+27,54+26,65+32,74+36,42+20,40+20,32+15,56+27,54+26,65+32,74+36,42+20,33+16,40+20,77+38,75+37,65+32,74+36,42+20,40+20,32+15,77+38,75+37,65+32,74+36,42+20,36+17))</SCRIPT></span>
So instead of storing the rank number on the DB, now the product should store the JS code.